A friend recently complained to me that some of her customers have lots of special requirements. One has slightly different payment...

Every now and then, I need to estimate how financially attractive some future opportunity is. What if we expand to Germany? What if we...

If you run your own company, chances are you’ve tried calculating something before.

Quite often, you start with a relatively simple...

“How should I price my product?” It’s a question I hear quite often, and no wonder: pricing is one of those things that...

“It’s hard for businesses like ours to be profitable/fast growing/whatever because [insert a genuinely sensible reason...

Sometimes founders assume that if a financial forecast is good, it will predict the future with 100% accuracy – and when I tell...

"If I hire a CFO, they will make me do things I don’t wanna do, because they only care about the numbers.” This is a concern...

“Let’s hire Sally – she’s looking for a new role, and I could use some help.”

“Let’s spend...

Every founder cares about the top line – how much revenue is coming in. This number is almost impossible to miss (although...

“Once I learned how to do this, I realised – wow, this stuff is really powerful! It's one of those things that's been...

“If I did this two years ago, I’d probably save myself a month of work in total.” This is the kind of realisation that...

When I start working with a founder, one of the first things I do is ask very open questions that are by and large subject to...